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소 개
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Methods in Behavioral Research guides students toward success by helping them study smarter and more efficiently. Cozby and Bates provide helpful pedagogy, rich examples, and clear voice in their approach to methodological decision making.
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차 례
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1. SCIENTIFIC UNDERSTANDING OF BEHAVIOR.
2. WHERE TO START.
3. ETHICS IN BEHAVIORAL RESEARCH.
4. FUNDAMENTAL RESEARCH ISSUES.
5. MEASUREMENT CONCEPTS.
6. OBSERVATIONAL METHODS.
7. ASKING PEOPLE ABOUT THEMSELVES: SURVEY RESEARCH.
8. EXPERIMENTAL DESIGN.
9. CONDUCTING EXPERIMENTS.
10. COMPLEX EXPERIMENTAL DESIGNS.
11. SINGLE-CASE, QUASI-EXPERIMENTAL, AND DEVELOPMENTAL RESEARCH.
12. UNDERSTANDING RESEARCH RESULTS: DESCRIPTION AND CORRELATION.
13. UNDERSTANDING RESEARCH RESULTS: STATISTICAL INFERENCE.
14. GENERALIZATION.
APPENDIX A: REPORTING RESEARCH.
APPENDIX B: ETHICAL PRINCIPLES OF PSYCHOLOGISTS.
APPENDIX C: STATISTICAL TESTS.
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AUTHORS
Paul C. Cozby
(California State University, Fullerton)
Scott C. Bates
(Utah State University)
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